April 22, 2013 – This playoff season, the Pittsburgh Penguins are asking fans to “put down the razor” and “grow one for the team” with the team’s fifth annual “Beard-A-Thon” campaign. This year’s program is once again presented by SUPERCUTS and all proceeds from the fundraiser will benefit the Mario Lemieux Foundation.
Fans willing to grow playoff beards are asked to enroll online at www.beardathon.com/penguins
The Penguins will award prizes to the three beard growers who raise the most money for the charity. This year’s prizes include a team signed authentic helmet, an autographed Mario Lemieux jersey and free SUPERCUTS haircuts for a year.
Fans who create a Beard-A-Thon profile by the time the puck drops in the Penguins’ first playoff game of the post-season will also be eligible to win prizes including autographed pucks and merchandise from the Mario Lemieux Foundation.
Fans who are unwilling or unable to grow playoffs beards are also encouraged to participate by supporting friends, family members or celebrities who are growing beards. Pascal Dupuis, Deryk Engelland and Brandon Sutter have volunteered to support the cause as well as Mario Lemieux.
Penguins’ fans have raised nearly $300,000 for the Mario Lemieux Foundation since the program’s inception in 2009.
For more information or to enroll, please visit www.beardathon.com/
The Mario Lemieux Foundation is dedicated to raising funds for cancer research and patient care, as well as Austin’s Playroom Project, an initiative that creates playrooms for children and families in medical facilities. Additional information is available at www.mariolemieux.org.